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Mad*Pow Webinar: Discovering Unmet Needs & New Solutions Through Participatory Design

Learn how to make users active contributors in the design of new solutions and services.

As organizations embrace design-led innovation, they sometimes struggle to reap the full value of human-centered design. Teams can find their interactions with customers limited only to the early research and late evaluation phases of the design process.

The work in between–when ideas are being generated–is often left to the internal team alone, and we risk missing the opportunity to discover some of the most valuable and customer-centered solutions.
Mad*Pow Webinar:
Discovering Unmet Needs & New Solutions Through Participatory Design

 

By: Jen Briselli


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Contributed by:
Jen Briselli Managing Director, Experience Strategy & Design   Contact Jen

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