Mad*Pow Media Solutions, LLC
40 Pleasant Street, Suite 201
Portsmouth, NH USA 03801
Office: 603.436.7177
Sales: 603.387.8307
Fax: 603.299.0392
Email: solutions@madpow.net
Autodesk tapped Mad*Pow's design expertise and innovative thinking to create a ground-breaking interface and ignite industry discussion around ways that new technology can facilitate sustainable design and green building. Mad*Pow worked with the Autodesk team to effectively demonstrate the new opportunities provided by an oversized, multi-touch display, with multiple designers collaborating in real-time.
Starwood relied upon Mad*Pow to assist in the creation of a fundamentally improved in-room internet connection experience for each of their brands. To get there we employed a user centered design process to ensure the voice of the customer would inform improvements. Each of Starwood's brands now offers a new in-room guest experience that reflects the company's renowned reputation. As the refurbished connection portals launched throughout 2006 and 2007, guests found it easier to achieve their goal of having high-speed Internet access, resulting in fewer customer service requests for connection assistance.
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Mad*Pow partnered with Timberland to create an interactive portfolio for their Global Creative Services division. The portfolio showcases the vast amount of work creative services has delivered over the years through a visually stunning and easy to use interface. Mad*Pow incorporated a custom XML content management system that allows non-technical staff to easily edit the portfolio to suit their individual presentation needs.
"Mad*Pow assisted us in the initiation of this project. They conducted upfront research and analysis and came to us with a report clearly demonstrating that reinventing Starwood's Internet connection system would be a benefit to the customer experience, which in turn helped us to fund the project."
- Greg Musho, senior manager for broadband technologies, Starwood Hotels & Resorts Worldwide